Fera Pets vs Simply Nourish
Fera Pets is branded by Fera Pets, Inc. (owned by General Mills, Inc.) and made by third-party contract manufacturers, and Simply Nourish is branded by PetSmart LLC and made by third-party co-packers, and both make food for cats and dogs. On KibbleLab, Simply Nourish averages 8.7 out of 10 across its scored foods, compared with 8.2 for Fera Pets. Simply Nourish's maker dates to 1986, while Fera Pets's launched in 2017.
Fera Pets and Simply Nourish compared
| Attribute |
|
Simply Nourish |
|---|---|---|
| Manufacturer | Fera Pets, Inc. | PetSmart LLC |
| Parent company | General Mills, Inc. | Independent |
| Founded | 2017 | 1986 |
| Headquarters | Glendale, California, USA | Phoenix, Arizona, USA |
ManufacturingWhether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer. |
Contract manufacturer | Co-packer |
| Made in | United States | Not listed |
| Manufacturing region | California | Not listed |
| Products listed | 28 | 105 |
| Serves | Cats & dogs | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$ | $$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
No | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works . |
8.2 (avg of 28) | 8.7 (avg of 105) |
Recalls on recordWe track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here. |
None | None |
| Where to buy |
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Fera Pets vs Simply Nourish: how they compare
Scores
Simply Nourish scores higher on KibbleLab, averaging 8.7 out of 10 across 105 scored foods, compared with 8.2 across 28 for Fera Pets. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.
Who makes them
Fera Pets is a brand of Fera Pets, Inc., owned by General Mills, Inc., based in Glendale, California, USA, founded in 2017. Its food is made by third-party contract manufacturers in United States. Simply Nourish is a brand of PetSmart LLC, based in Phoenix, Arizona, USA, founded in 1986. Its food is made by third-party co-packers.
Standards and range
Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 28 Fera Pets foods and 105 Simply Nourish foods.
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Common Questions
Which scores higher on KibbleLab, Fera Pets or Simply Nourish?
Simply Nourish scores higher: it averages 8.7 out of 10 across 105 scored foods, compared with 8.2 for Fera Pets. Scores reflect published veterinary science.
Who makes Fera Pets and Simply Nourish?
Fera Pets is a brand of Fera Pets, Inc., which is owned by General Mills, Inc.. Its food is made by third-party contract manufacturers in United States. Simply Nourish is a brand of PetSmart LLC. Its food is made by third-party co-packers.
Which brand has more products on KibbleLab?
Simply Nourish has 105 products in the KibbleLab database, compared with 28 for Fera Pets.
Where is each brand based?
Fera Pets is based in Glendale, California, USA. Simply Nourish is based in Phoenix, Arizona, USA.
Have Fera Pets or Simply Nourish been recalled?
Neither Fera Pets nor Simply Nourish has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
See the full profiles: Fera Pets and Simply Nourish .
More comparisons
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.