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Instinct vs Phelps Pet Products

Instinct is made by Nature's Variety (owned by Agrolimen S.A.), and Phelps Pet Products is made by Phelps Industries, LLC (owned by Granite Bridge Partners), and both make food for cats and dogs. On KibbleLab, Phelps Pet Products averages 8.8 out of 10 across its scored foods, compared with 8.4 for Instinct. Phelps Pet Products's maker dates to 1966, while Instinct's launched in 2002.

Instinct and Phelps Pet Products compared

Instinct Phelps Pet Products
Manufacturer Nature's Variety Phelps Industries, LLC
Parent company Agrolimen S.A. Granite Bridge Partners
Founded 2002 1966
Headquarters St. Louis, Missouri, USA Rockford, Illinois, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house In-house
Made in United States United States
Manufacturing region Nebraska Illinois
Products listed 108 29
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$$ $$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.4 (avg of 108) 8.8 (avg of 29)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Instinct vs Phelps Pet Products: how they compare

Scores

Phelps Pet Products scores higher on KibbleLab, averaging 8.8 out of 10 across 29 scored foods, compared with 8.4 across 108 for Instinct. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Instinct is made by Nature's Variety, owned by Agrolimen S.A., based in St. Louis, Missouri, USA, founded in 2002. Phelps Pet Products is made by Phelps Industries, LLC, owned by Granite Bridge Partners, based in Rockford, Illinois, USA, founded in 1966.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 108 Instinct foods and 29 Phelps Pet Products foods.

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Common Questions

Which scores higher on KibbleLab, Instinct or Phelps Pet Products?

Phelps Pet Products scores higher: it averages 8.8 out of 10 across 29 scored foods, compared with 8.4 for Instinct. Scores reflect published veterinary science.

Who makes Instinct and Phelps Pet Products?

Instinct is made by Nature's Variety, which is owned by Agrolimen S.A. Phelps Pet Products is made by Phelps Industries, LLC, which is owned by Granite Bridge Partners.

Which brand has more products on KibbleLab?

Instinct has 108 products in the KibbleLab database, compared with 29 for Phelps Pet Products.

Where is each brand based?

Instinct is based in St. Louis, Missouri, USA. Phelps Pet Products is based in Rockford, Illinois, USA.

Are Instinct or Phelps Pet Products PSC Accredited?

Both Instinct and Phelps Pet Products are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.

Have Instinct or Phelps Pet Products been recalled?

Neither Instinct nor Phelps Pet Products has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Instinct and Phelps Pet Products .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.