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Nature's Diet vs Wholesomes

Nature's Diet is made by Nature's Diet Pet Foods Ltd., and Wholesomes by Midwestern Pet Foods, Inc. (owned by Nunn Milling Company, Inc.), and both make food for cats and dogs. On KibbleLab, Nature's Diet and Wholesomes both average 7.6 out of 10. Wholesomes's maker dates to 1926, while Nature's Diet's launched in 2017.

Nature's Diet and Wholesomes compared

Nature's Diet Wholesomes
Manufacturer Nature's Diet Pet Foods Ltd. Midwestern Pet Foods, Inc.
Parent company Independent Nunn Milling Company, Inc.
Founded 2017 1926
Headquarters Provo, Utah, USA Evansville, Indiana, USA
Products listed 8 29
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
7.6 (avg of 8) 7.6 (avg of 29)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Nature's Diet vs Wholesomes: how they compare

Scores

Nature's Diet and Wholesomes average the same KibbleLab score, 7.6 out of 10, across 8 and 29 scored foods. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Nature's Diet is made by Nature's Diet Pet Foods Ltd., an independent maker, based in Provo, Utah, USA, founded in 2017. Wholesomes is made by Midwestern Pet Foods, Inc., owned by Nunn Milling Company, Inc., based in Evansville, Indiana, USA, founded in 1926.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 8 Nature's Diet foods and 29 Wholesomes foods.

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Common Questions

Which scores higher on KibbleLab, Nature's Diet or Wholesomes?

Nature's Diet and Wholesomes average the same KibbleLab score, 7.6 out of 10.

Who makes Nature's Diet and Wholesomes?

Nature's Diet is made by Nature's Diet Pet Foods Ltd. Wholesomes is made by Midwestern Pet Foods, Inc., which is owned by Nunn Milling Company, Inc.

Which brand has more products on KibbleLab?

Wholesomes has 29 products in the KibbleLab database, compared with 8 for Nature's Diet.

Where is each brand based?

Nature's Diet is based in Provo, Utah, USA. Wholesomes is based in Evansville, Indiana, USA.

Have Nature's Diet or Wholesomes been recalled?

Neither Nature's Diet nor Wholesomes has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Nature's Diet and Wholesomes .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.