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Pedigree vs Whole Life Pet

Pedigree is made by Mars Petcare (owned by Mars, Incorporated), and Whole Life Pet by Whole Life Pet Products, LLC. On KibbleLab, Whole Life Pet averages 8.5 out of 10 across its scored foods, compared with 6.6 for Pedigree. Pedigree makes food for dogs, while Whole Life Pet covers cats and dogs.

Pedigree and Whole Life Pet compared

Pedigree Whole Life Pet
Manufacturer Mars Petcare Whole Life Pet Products, LLC
Parent company Mars, Incorporated Independent
Founded 1935 2007
Headquarters Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ) Pittsfield, Massachusetts, USA
Products listed 49 21
Serves Dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
6.6 (avg of 49) 8.5 (avg of 21)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
1 None
Where to buy Amazon Amazon

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Pedigree vs Whole Life Pet: how they compare

Scores

Whole Life Pet scores higher on KibbleLab, averaging 8.5 out of 10 across 21 scored foods, compared with 6.6 across 49 for Pedigree. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Pedigree is made by Mars Petcare, owned by Mars, Incorporated, based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ), founded in 1935. Whole Life Pet is made by Whole Life Pet Products, LLC, an independent maker, based in Pittsfield, Massachusetts, USA, founded in 2007.

Standards and range

Neither meets WSAVA's published manufacturer criteria. KibbleLab lists 49 Pedigree foods and 21 Whole Life Pet foods.

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Common Questions

Which scores higher on KibbleLab, Pedigree or Whole Life Pet?

Whole Life Pet scores higher: it averages 8.5 out of 10 across 21 scored foods, compared with 6.6 for Pedigree. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Pedigree and Whole Life Pet?

Pedigree is made by Mars Petcare, which is owned by Mars, Incorporated. Whole Life Pet is made by Whole Life Pet Products, LLC.

Which brand has more products on KibbleLab?

Pedigree has 49 products in the KibbleLab database, compared with 21 for Whole Life Pet.

Where is each brand based?

Pedigree is based in Brussels, Belgium (global Petcare division); McLean, Virginia, USA (Mars, Incorporated global HQ). Whole Life Pet is based in Pittsfield, Massachusetts, USA.

Have Pedigree or Whole Life Pet been recalled?

Pedigree has 1 recall on record in the KibbleLab database; Whole Life Pet has no recalls. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Pedigree and Whole Life Pet .

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.