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Purina Pro Plan vs Whole Life Pet

Purina Pro Plan is made by Nestlé Purina PetCare (owned by Nestlé S.A.), and Whole Life Pet by Whole Life Pet Products, LLC, and both make food for cats and dogs. On KibbleLab, Whole Life Pet averages 8.5 out of 10 across its scored foods, compared with 8.4 for Purina Pro Plan. Purina Pro Plan meets WSAVA's published criteria for evaluating a manufacturer, while Whole Life Pet does not.

Purina Pro Plan and Whole Life Pet compared

Purina Pro Plan Whole Life Pet
Manufacturer Nestlé Purina PetCare Whole Life Pet Products, LLC
Parent company Nestlé S.A. Independent
Founded 2001 2007
Headquarters St. Louis, Missouri, USA Pittsfield, Massachusetts, USA
Products listed 162 21
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
Yes No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
No No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works .
8.4 (avg of 162) 8.5 (avg of 21)
Recalls on record KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
None None
Where to buy Amazon Amazon

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Purina Pro Plan vs Whole Life Pet: how they compare

Scores

Whole Life Pet scores higher on KibbleLab, averaging 8.5 out of 10 across 21 scored foods, compared with 8.4 across 162 for Purina Pro Plan. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.

Who makes them

Purina Pro Plan is made by Nestlé Purina PetCare, owned by Nestlé S.A., based in St. Louis, Missouri, USA, founded in 2001. Whole Life Pet is made by Whole Life Pet Products, LLC, an independent maker, based in Pittsfield, Massachusetts, USA, founded in 2007.

Standards and range

Purina Pro Plan meets WSAVA's published manufacturer criteria, while Whole Life Pet does not. KibbleLab lists 162 Purina Pro Plan foods and 21 Whole Life Pet foods.

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Common Questions

Which scores higher on KibbleLab, Purina Pro Plan or Whole Life Pet?

Whole Life Pet scores higher: it averages 8.5 out of 10 across 21 scored foods, compared with 8.4 for Purina Pro Plan. Scores reflect published veterinary science, and no one can pay for a higher score.

Who makes Purina Pro Plan and Whole Life Pet?

Purina Pro Plan is made by Nestlé Purina PetCare, which is owned by Nestlé S.A. Whole Life Pet is made by Whole Life Pet Products, LLC.

Which brand has more products on KibbleLab?

Purina Pro Plan has 162 products in the KibbleLab database, compared with 21 for Whole Life Pet.

Where is each brand based?

Purina Pro Plan is based in St. Louis, Missouri, USA. Whole Life Pet is based in Pittsfield, Massachusetts, USA.

Do Purina Pro Plan and Whole Life Pet meet WSAVA criteria?

Purina Pro Plan meets WSAVA's published criteria for evaluating a manufacturer; Whole Life Pet does not, based on public information. WSAVA publishes criteria; it does not certify or endorse brands.

Have Purina Pro Plan or Whole Life Pet been recalled?

Neither Purina Pro Plan nor Whole Life Pet has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

See the full profiles: Purina Pro Plan and Whole Life Pet .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.