Reveal vs Taste of the Wild
Reveal is made by MPM Products (owned by Partners Group), and Taste of the Wild by Diamond Pet Foods (owned by Schell & Kampeter, Inc.). On KibbleLab, Taste of the Wild averages 8.1 out of 10 across its scored foods, compared with 7.6 for Reveal. Reveal is accredited by the Pet Sustainability Coalition; Taste of the Wild is not.
Reveal and Taste of the Wild compared
| Attribute |
|
|
|---|---|---|
| Manufacturer | MPM Products | Diamond Pet Foods |
| Parent company | Partners Group | Schell & Kampeter, Inc. |
| Founded | 2002 | 1970 |
| Headquarters | Manchester, United Kingdom | Meta, Missouri, USA |
| Products listed | 32 | 23 |
| Serves | Cats | Cats & dogs |
Price tierA relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost. |
$$$$ | $$$$ |
WSAVA guidelinesThe World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands. |
No | No |
PSC accreditedThe Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality. |
Yes | No |
ScoreThe average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science, and no one can pay for a higher score. How scoring works . |
7.6 (avg of 32) | 8.1 (avg of 23) |
Recalls on recordKibbleLab began logging recalls in July 2026, so earlier recalls may not appear. |
None | None |
| Where to buy | Amazon Check prices on Amazon | Amazon Check prices on Amazon |
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Reveal vs Taste of the Wild: how they compare
Scores
Taste of the Wild scores higher on KibbleLab, averaging 8.1 out of 10 across 23 scored foods, compared with 7.6 across 32 for Reveal. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science, and no one can pay for a higher score.
Who makes them
Reveal is made by MPM Products, owned by Partners Group, based in Manchester, United Kingdom, founded in 2002. Taste of the Wild is made by Diamond Pet Foods, owned by Schell & Kampeter, Inc., based in Meta, Missouri, USA, founded in 1970.
Standards and range
Neither meets WSAVA's published manufacturer criteria. Reveal is accredited by the Pet Sustainability Coalition; Taste of the Wild is not. KibbleLab lists 32 Reveal foods and 23 Taste of the Wild foods.
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Reveal
Common Questions
Which scores higher on KibbleLab, Reveal or Taste of the Wild?
Taste of the Wild scores higher: it averages 8.1 out of 10 across 23 scored foods, compared with 7.6 for Reveal. Scores reflect published veterinary science, and no one can pay for a higher score.
Who makes Reveal and Taste of the Wild?
Reveal is made by MPM Products, which is owned by Partners Group. Taste of the Wild is made by Diamond Pet Foods, which is owned by Schell & Kampeter, Inc.
Which brand has more products on KibbleLab?
Reveal has 32 products in the KibbleLab database, compared with 23 for Taste of the Wild.
Where is each brand based?
Reveal is based in Manchester, United Kingdom. Taste of the Wild is based in Meta, Missouri, USA.
Are Reveal or Taste of the Wild PSC Accredited?
Reveal is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.
Have Reveal or Taste of the Wild been recalled?
Neither Reveal nor Taste of the Wild has a recall on record in the KibbleLab database. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
See the full profiles: Reveal and Taste of the Wild .
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KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.
This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.
Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA and manufacturer notices, and a notice may name the parent company rather than the brand. KibbleLab began logging recalls in July 2026, so earlier recalls may not appear.
KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.