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Whimzees vs Ziwi

Whimzees is made by Wellness Pet Company (owned by Clearlake Capital Group), and Ziwi is made by Ziwi Limited (owned by FountainVest Partners), and both make food for cats and dogs. On KibbleLab, Whimzees and Ziwi both average 8.5 out of 10.

Whimzees and Ziwi compared

Whimzees Ziwi
Manufacturer Wellness Pet Company Ziwi Limited
Parent company Clearlake Capital Group FountainVest Partners
Founded 2021 2002
Headquarters Tewksbury, Massachusetts, USA Mount Maunganui, Bay of Plenty, New Zealand
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house In-house
Made in Netherlands New Zealand
Manufacturing region Overijssel Bay of Plenty; Canterbury
Products listed 16 15
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$ $$$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes Yes
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.5 (avg of 16) 8.5 (avg of 15)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Whimzees vs Ziwi: how they compare

Scores

Whimzees and Ziwi average the same KibbleLab score, 8.5 out of 10, across 16 and 15 scored foods. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Whimzees is made by Wellness Pet Company, owned by Clearlake Capital Group, based in Tewksbury, Massachusetts, USA, founded in 2021. Ziwi is made by Ziwi Limited, owned by FountainVest Partners, based in Mount Maunganui, Bay of Plenty, New Zealand, founded in 2002.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Both are accredited by the Pet Sustainability Coalition. KibbleLab lists 16 Whimzees foods and 15 Ziwi foods.

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Common Questions

Which scores higher on KibbleLab, Whimzees or Ziwi?

Whimzees and Ziwi average the same KibbleLab score, 8.5 out of 10.

Who makes Whimzees and Ziwi?

Whimzees is made by Wellness Pet Company, which is owned by Clearlake Capital Group. Ziwi is made by Ziwi Limited, which is owned by FountainVest Partners.

Which brand has more products on KibbleLab?

Whimzees has 16 products in the KibbleLab database, compared with 15 for Ziwi.

Where is each brand based?

Whimzees is based in Tewksbury, Massachusetts, USA. Ziwi is based in Mount Maunganui, Bay of Plenty, New Zealand.

Are Whimzees or Ziwi PSC Accredited?

Both Whimzees and Ziwi are PSC Accredited businesses. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact.

Have Whimzees or Ziwi been recalled?

Neither Whimzees nor Ziwi has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Whimzees and Ziwi .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.