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Instinct vs KOHA

Instinct is made by Nature's Variety (owned by Agrolimen S.A.), and KOHA is branded by KOHA Pet (owned by Nootie) and made by third-party co-packers, and both make food for cats and dogs. On KibbleLab, Instinct and KOHA both average 8.4 out of 10. Instinct is accredited by the Pet Sustainability Coalition; KOHA is not.

Instinct and KOHA compared

Instinct KOHA
Manufacturer Nature's Variety KOHA Pet
Parent company Agrolimen S.A. Nootie
Founded 2002 2014
Headquarters St. Louis, Missouri, USA Delray Beach, Florida, USA
Manufacturing Whether a brand makes its own food in-house or has it produced by an outside contract manufacturer or co-packer.
In-house Co-packer
Made in United States Not listed
Manufacturing region Nebraska Not listed
Products listed 108 50
Serves Cats & dogs Cats & dogs
Price tier A relative price guide, from $ (most affordable) to $$$$$ (most premium), based on the brand's typical retail cost.
$$$$$ $$$$
WSAVA guidelines The World Small Animal Veterinary Association (WSAVA) publishes criteria for evaluating a manufacturer: qualified nutritionists on staff, feeding trials, and published research. It does not certify or endorse brands.
No No
PSC accredited The Pet Sustainability Coalition is a nonprofit that accredits pet companies on their environmental and social impact, through third-party verification. It reflects sustainability practices, not food quality.
Yes No
Score The average KibbleLab score across this brand's scored foods, on a 0 to 10 scale. Foods are scored on published veterinary science. How scoring works .
8.4 (avg of 108) 8.4 (avg of 50)
Recalls on record We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.
None None
Where to buy
Amazon
Amazon

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Instinct vs KOHA: how they compare

Scores

Instinct and KOHA average the same KibbleLab score, 8.4 out of 10, across 108 and 50 scored foods. Scores apply the same criteria-based rubric to every food, drawn from published veterinary science.

Who makes them

Instinct is made by Nature's Variety, owned by Agrolimen S.A., based in St. Louis, Missouri, USA, founded in 2002. KOHA is a brand of KOHA Pet, owned by Nootie, based in Delray Beach, Florida, USA, founded in 2014. Its food is made by third-party co-packers.

Standards and range

Neither meets WSAVA's published manufacturer criteria. Instinct is accredited by the Pet Sustainability Coalition; KOHA is not. KibbleLab lists 108 Instinct foods and 50 KOHA foods.

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Common Questions

Which scores higher on KibbleLab, Instinct or KOHA?

Instinct and KOHA average the same KibbleLab score, 8.4 out of 10.

Who makes Instinct and KOHA?

Instinct is made by Nature's Variety, which is owned by Agrolimen S.A. KOHA is a brand of KOHA Pet, which is owned by Nootie. Its food is made by third-party co-packers.

Which brand has more products on KibbleLab?

Instinct has 108 products in the KibbleLab database, compared with 50 for KOHA.

Where is each brand based?

Instinct is based in St. Louis, Missouri, USA. KOHA is based in Delray Beach, Florida, USA.

Are Instinct or KOHA PSC Accredited?

Instinct is a PSC Accredited business. The Pet Sustainability Coalition is a nonprofit that Accredits pet companies on their environmental and social impact, through third-party verification.

Have Instinct or KOHA been recalled?

Neither Instinct nor KOHA has a recall on record in the KibbleLab database. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

See the full profiles: Instinct and KOHA .

More comparisons

KibbleLab provides informational content only. This is not veterinary advice. Always consult a qualified veterinarian before changing your pet's diet.

This is a neutral, factual comparison, not a ranking or an endorsement of either brand. KibbleLab may earn affiliate commissions through links. No one can pay for placement or a higher score.

Brand and manufacturer details are compiled from public sources and not independently verified; they may not reflect contract manufacturing or co-packing. Recall data is compiled from public FDA filings, and a filing may name the parent company rather than the brand. We track the FDA's animal food recall listings back to January 2019 and publish every pet food recall automatically. A filing that isn't pet food may not appear here.

KibbleLab scores and commentary are editorial opinions based on published data. Represent one of these brands? Request a correction. Anyone else can email us. See our Terms.